You may be able to have leads but you are going to have to make sure that they are being converted into customers. This can happen if you have positive reviews about your business on your business website and other certain platforms.
According to a survey, consumers read at least 10 reviews before making a decision about buying something from a business. So, you are going to have to find a way to encourage your customers to leave a review. This way, other people will start trusting your business.
There are different ways you can get reviews for your online business. Some of them are worth mentioning here in this article.
Introducing an option in your website
First, you are going to have to make sure that your product pages have the option for the customers to leave their reviews. Since the CMS like WordPress are available now, you will not have to do anything complicated in order to add this option. You just have to add a gadget in the website.
The benefit of adding review gadget in the website is that your potential customers will have access to the experience of other customers.
There are several tools available that can help you sort the reviews.
If you want to start on a high note, you can contact local bloggers in the area where you want to sell your products. You can ask those bloggers to provide your product and brand a review. The benefit of this special review is that the followers of those bloggers will follow the course. Many people will get convinced about buying your products.
Social media advertising
If you want to get positive reviews, you can use social media platforms to advertise your products and brand. According to a survey, about 87% of the customers aging between 18 and 34 will review a local business.
The best thing about social media platforms such as Facebook and Twitter is that you can actually reach out to the customers who are already interested in your product.
Offer free Wi-Fi
You can consider offering Wi-Fi connection to your customers for free. This way, the customers using internet at your business location are going to remember you; and they will leave a review about your product or brand.
You can also offer discounts to the customers who leave a review about your business or product. You can make a strategy in this regard. For instance, you can introduce a point-based system. Based on this system, every reviewer is going to get a point for making the review. A specific number reviews may make a customer eligible for a discount.